Working together for growth
Skins utilised the Wuunder Shopware extension for cost savings and integration.
Skins has been a Wuunder customer for many years and is well aware of the important role that delivery plays in the customer experience. Skins currently uses home delivery by DHL and various collection points to offer customers the flexibility they demand. This is something the cosmetics brand would like to expand in the future. In the short term, the company also wants to offer its own boutiques as collection points.
The challenge
However, as Skins wants to expand further and at the same time integrate a continuous stream of fulfilment and delivery updates, the company recently had to adapt its collaboration with Wuunder to a changing e-commerce market. Previously, Skins ran on the Shopware 5 e-commerce platform and used the Wuunder Checkout Widget within the company's e-commerce checkout environment. But this made it difficult for Skins to keep up with Wuunder's latest updates and improvements. That's when the idea arose to build a special Shopware 6 extension as a joint effort between Skins and Wuunder.
The solution
To strengthen the collaboration between the two companies, Wuunder and Skins decided to work together on the development of Wuunder's latest e-commerce software extension. This decision proved to be a good move, as it allowed Skins to save costs during development and ultimately improve efficiency and the overall customer experience.
By working with Wuunder on the extension, Skins was able to benefit from ongoing developments and improvements to the platform. The new extension should automatically ensure that all data required for the fulfilment process is stored in the right place within Shopware. This means that the company needs to devote fewer resources to maintaining the software integration and can instead focus on other aspects of the business.
The decision to strengthen the collaboration between Skins and Wuunder also opened up new delivery options for Skins, including sustainable ones. The Dutch cosmetics brand is keen to participate in new developments in sustainable transport, enabling the company to improve customer satisfaction and sell its products worldwide without significantly increasing emissions. In practice, this could mean exploring new delivery options, such as bicycle couriers and lockers.
Finally, thanks to the Wuunder widget, Skins can now easily stay up to date with the latest features and updates. This allows the company to offer its customers the best possible delivery options and guarantee a seamless checkout experience. Experience is the basis of Skins' success and, together with Wuunder, this will remain the case in the near future.
Ready to automate your shipping process?
We would be delighted to show you how Wuunder can transform your daily work during a demo.
The story of Skins Cosmetics begins with founders Philip and Michiel, who discovered unusual brands during a trip abroad that were not available anywhere in the Netherlands. In 2000, the first Skins boutique opened in Amsterdam's famous Nine Streets, offering just seven niche brands at the time. The concept was a success because it was unprecedented in the Netherlands and because of the unique Skins shopping experience. It offered customers the opportunity to discover refined, exceptional brands in an accessible and welcoming atmosphere that felt like coming home, where everyone was and is welcome.
Today, the Skins philosophy lives on in enthusiastic experts who search daily for the very best boutique brands, each with a unique story, special, sustainable ingredients and innovative production methods. We travel for you and introduce you to refined cosmetics, home and personal care products and perfumes from all over the world. Both in our Skins boutiques and in our E-boutique, our specialists show you and let you experience what still sets us apart after 22 years. A feeling of connection, being seen and broadening your world with the most beautiful products from our range.
In no fewer than twenty boutiques in the Netherlands, Belgium and South Africa, you will find the most exceptional brands and products and personal advice from our experts. Come and experience the world of Skins, or be surprised by the range in our E-boutique.
