Wuunder vs Sendcloud
You want the best shipping experience for your customers, on the most competitive terms. We compare both platforms side by side, so you can make an informed choice.
Both Wuunder and Sendcloud help online stores automate their shipping processes. However, the platforms differ on a few key points, such as flexibility in carrier choice, support, and how far you can scale with checkout optimisation. Below, we highlight the most important differences.
Carriers & network
The number of available carriers determines how flexibly you can ship — and how competitive your rates can be.
| Feature | Wuunder | Sendcloud |
|---|---|---|
| Number of carriers | 300+ | 160+ |
| Worldwide shipping options | 1000+ | 500+ |
| International carriers | ✔ Wide range (DHL, UPS, FedEx, DPD, GLS, and more) | ✔ Wide range (DHL, UPS, FedEx, DPD, GLS, and more) |
| Automatic carrier selection | ✔ Based on price, speed, destination | ✔ Selection and automation via shipping rules |
| Pallet & freight shipping | ✔ | 〜 Depends on carrier/contract and configuration |
Integrations & connections
A shipping platform only adds value when it works seamlessly with your webshop, marketplace and fulfilment system.
| Feature | Wuunder | Sendcloud |
|---|---|---|
| Shopify-integration | ✔ (including Shopify Plus) | ✔ |
| WooCommerce-integration | ✔ | ✔ |
| Magento 2-integration | ✔ | 〜 Available as an integration |
| Bol.com / Amazon connections | ✔ | 〜 Via integrations or middleware |
| API available | ✔ Full REST & SOAP API | ✔ API available |
| ERP-connections (Exact, SAP, etc.) | ✔ Multiple out of the box | ✘ Via custom work / third parties |
Checkout
The checkout is the moment of truth: this is where your customer decides whether to complete the order. Flexible shipping options, real-time rates and a clear overview at this crucial point reduce cart abandonment and increase your conversion.
| Feature | Wuunder | Sendcloud |
|---|---|---|
| Dynamic shipping options | ✔ Realtime op basis van gewicht, afmetingen en bestemming | ✔ Standard delivery, day selection, and other options |
| Real-time rate calculation | ✔ Calculated live per parcel | 〜 Possible via checkout configuration |
| Show multiple carriers | ✔ Customer chooses from all available carriers | ✔ Possible, depending on configuration |
| Service points in checkout | ✔ Map view with service points from multiple carriers | ✔ Pickup points available |
| Estimated delivery time shown | ✔ Visible per shipping option in checkout | 〜 Limited availability |
| Branded checkout experience | ✔ Fully customisable to match your branding | 〜 Limited styling options |
| Most sustainable shipping option | ✔ Wuunder GreenChoice | 〜 Limited availability |
| Fallback when carrier unavailable | ✔ Alternative shown automatically | 〜 Limited, not standard |
Additional features
The core of any shipping platform: what can you do with it? From label printing flow to returns management — the available features determine how efficiently your daily shipping process runs.
| Feature | Wuunder | Sendcloud |
|---|---|---|
| Label creation | ✔ | ✔ |
| Track & Trace (branded) | ✔ Fully customisable | ✔ Branded tracking and notifications |
| Shipping rules / business rules | ✔ Extensive | ✔ Shipping rules for automation |
| Multi-warehouse support | ✔ | ✔ |
| Batch processing | ✔ | ✔ |
Support & service
When something goes wrong with a shipment or within the platform, you want a real person on the line — not a chatbot in a queue.
| Feature | Wuunder | Sendcloud |
|---|---|---|
| Dedicated point of contact | ✔ | 〜 Depends on your plan |
| Claimafhandeling bij vervoerder | ✔ | 〜 Depends on agreements |
| Verzendregels / business rules | ✔ Extensive | ✔ Basic |
| Onboarding-ondersteuning | ✔ Personal | 〜 Varies by plan |
How both platforms differ
Scalability & growth
Sendcloud is a platform for smaller webshops that want to get started quickly with a shipping flow and standard automations. Wuunder scales with you as shipping becomes more complex, from your first shipment to thousands of parcels per day, with greater flexibility in carrier choice, smart automation, and personal guidance that grows with your operation.
Carrier network
Sendcloud offers a carrier network of 160+ carriers, making it suitable for a wide range of shipping scenarios, including international deliveries. Wuunder focuses on maximum control and optimisation: with a single integration you get access to 300+ carefully selected carriers, including pallet, express, and freight services. Wuunder can also automatically select the best shipping option based on price, speed, or CO₂ emissions, so you optimise every shipment without manual work.
Support
Sendcloud provides support via a help centre and support channels (depending on your plan). That is fine for many standard questions, but for urgent issues or complex shipping challenges you often want to speak quickly to someone who knows your situation. With Wuunder, you get a dedicated contact who understands your business, helps resolve and follow up on issues (such as carrier related incidents), and proactively advises you on optimising your shipping strategy.
This is why our customers choose Wuunder:
Discover the possibilities
We'd love to show you during a demo how Wuunder transforms your daily workflow.
Q: Can I bring my existing carrier contracts to Wuunder?
A: Yes. Wuunder works with both our competitive rates and your existing contracts. We connect your current carriers to our platform, so you do not lose anything when switching.
Q: How long does the migration from Sendcloud to Wuunder take?
A: In most cases, you can be live within 1 to 5 working days. Our onboarding specialist guides you step by step, from setting up your integration(s) and shipping rules to testing your first labels and checkout options.
Q: Does Wuunder work with the same webshop platforms as Sendcloud?
A: Yes. We offer standard integrations for Shopify (including Shopify Plus), WooCommerce, Magento 2, Lightspeed, and more. We also connect to marketplaces such as Bol.com and Amazon.
Q: Will I miss features like shipping rules, branded tracking, and returns if I switch from Sendcloud?
A: No. Wuunder supports shipping rules (business rules), branded Track and Trace, and returns processes. During onboarding, we migrate this in a way that keeps your workflow changes minimal, or improves it straight away.
Q: Is Wuunder more expensive than Sendcloud?
A: Per parcel shipping costs are comparable and often more competitive, because Wuunder can automatically select the most cost effective carrier.